DALLASAugust 15, 2024/PRNewswire/ —Nothing Bundt CakesAndPop-Tarts®,known for their iconic toaster pastries, have joined forces to launch a new “Crazy Good” cake flavor, Frosted Strawberry Pop-Tarts, availablefrom August 19 to September 1, while supplies last, in the brand's more than 600 bakeries across the country.
Frosted Strawberry Pop-Tarts flavor®Nothing Bundt Cakes is available only in the brand's single-serve Bundtlet format and features a strawberry cake baked with Frosted Strawberry Pop-Tarts pieces. The cake is topped with a signature cream cheese frosting, then garnished with sprinkles and a bite-sized Frosted Strawberry Pop-Tarts pastry.
“Our collaboration with Pop-Tarts brings a classic, nostalgic taste to our Bundtlets to create a one-of-a-kind snack,” saidClaire Jessen, Vice President of Culinary at Nothing Bundt Cakes. “Our delicious Strawberry Pop-Tarts Glazed flavor is reminiscent of coming home from school hungry and grabbing a sweet, satisfying treat from the pantry to keep you happy until dinner.”
To sweeten the launch of its newest pop-up flavor, Nothing Bundt Cakes is giving away two tickets to the secondPop-Tarts® Bowlannual, which will be heldDecember 28thhasOrlando. To view the full rules of the draw, clickhere. Entries will be accepted from August 16th to 18th and a winner will be announced viaInstagramby theAugust 19.
Nothing Bundt Cakes is becoming increasingly known for its growing rotation of limited-time, pop-up flavors as the “treat culture” among Gen Z continues to soar. The brand has launched more new or reimagined flavors in 2024 than ever before in its 27-year history, with even more flavor innovations coming soon.
“Pop-Tarts have long been a fan favorite at breakfast and beyond. We’re excited to partner with Nothing Bundt Cakes to show that the iconic brand doesn’t just belong in the toaster—it can be used to transform menus and inspire unique concepts,” saidMichelle Barnes, Director of Commercial Strategy, Kellanova Away From Home. “This unexpected, limited-time offering of Nothing Bundt Cakes is sure to delight fans of both brands while delivering the great taste consumers know and love.”
Nothing Bundt Cakes offers Bundtinis®bite-sized Bundtlets, miniature Bundtlet Towers, 8- and 10-inch Bundt Cakes and tiered Bundt Cakes in nine flavors plus featured seasonal flavors and growing gluten-free offerings.
To find your nearest bakery and order online for pickup or delivery, visitwww.nothingbundtcakes.com.
About Nothing Bundt Cakes
Founded in 1997,Nothing Bundt Cakes, based in Dallasis the nation's largest specialty cake company, with more than 600 franchised and corporate bakeries in more than 40 states andin Canadaand growing. Bring the Joy™ Bakeries offer handmade Bundt cakes for takeout or delivery in a variety of flavors and sizes, including Bundtinis®, the brand’s cupcake-sized Bundt Cakes, personal-sized Bundtlets, and 8- and 10-inch Bundt Cakes, as well as decorations and gift options for life’s “just because” moments and special celebrations. Recently named Yelp’s #2 Most Loved Brand of 2023, Nothing Bundt Cakes has also earned industry recognition that includes Entrepreneur’s Franchise 500 list and Franchise Business Review’s Franchise Hall of Fame. For more information about Nothing Bundt Cakes, visithttps://www.nothingbundtcakes.com. To learn more about franchise opportunities, visithttps://www.nothingbundtcakes.com/franchise-opportunities/.
About Kellanova
Kellanova (NYSE:K) is a global leader in international snacks, cereals and noodles andfrozen foods in North Americawith a heritage that stretches back over 100 years. Powered by differentiated brands including Pringles®, Cheez-It®, Pop-Tarts®, Kellogg's®Rice Krispies Treats®, RXBAR®, Eggo®, MorningStar Farms®, Special K®, Coco Pops®, and many others, Kellanova's vision is to become the global leader in snacks, unlocking the full potential of our differentiated brands and passionate people. Our net sales for 2023 amounted to$13 billion.
At Kellanova, our purpose is to create better days and ensure everyone has a seat at the table through our trusted food brands. We are committed to promoting sustainable and equitable access to food by addressing the intersections of hunger, sustainability, well-being, equity, diversity and inclusion. Our goal is to create better days for 4 billion people by the end of 2030 (from 2015). For more detailed information on our commitments, our approach to achieving these goals and our methodology, please visit our website athttps://www.kellanova.com.
Media contact:
Danielle Bramley
danielle@spmcommunications.com
(817) 329-3257
Kellanova Media Relations
Media.Hotline@Kellanova.com
(269) 961-3799
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