POPPI ANNOUNCES POST MALONE AS LATEST PARTNER AND INVESTOR

POPPI ANNOUNCES POST MALONE AS LATEST PARTNER AND INVESTOR

September 18, 2024

Poppi, the viral prebiotic soda brand revolutionizing soda for the next generation, announces a partnership with the musician PostMalone9x Diamond certified and GRAMMY® Award nominated, who recently made a lifestyle change by partially ditching traditional sodas.Posthas found its perfect match with Poppi, a prebiotic soda containing 5 grams of sugar and 25 calories per can.

Since his now famous public break with traditional sugary sodas,Postdrinks Poppi, the tasty and deliciously refreshing modern soda that gives people the freedom to love soda again. The authenticity of her personal soda story, the positive impact it has had on her health, and her sincere love for the brand quickly caught the attention of the Poppi team, including the founders.based in TexasAllison andStephen Ellsworth.

“This partnership was so authentic for Poppi andPost, and we couldn't be more excited," saidAllison Ellsworth, co-founder and directorof the brandat poppi. “We’re on a mission to revolutionize soda for the next generation, and who better to help us spread that message than global superstar Post Malone, who has such a powerful personal story to share.”

poppi launches a custom 12oz can of poppi Wild Berry,Post's favorite flavorexclusively at Kroger. Labeled "Posty's Soda," the unique can tells his story of quitting soda until he found Poppi, with an aestheticPostclassic and a nod to theTexas, where he and Poppi are from. Additionally, Kroger customers can enter to win one of five sets of tickets to an upcoming Post Malone concert through15october.

“I’m excited to partner with Allison, Stephen and the entire Poppi team to bring the future of soda to everyone 🙂,” saidPost.

For more information about Poppi, visitdrinkpoppi.com, or follow @drinkpoppi onInstagramAndTikTok.

ABOUT POPPI:
Poppi is a prebiotic soda brand that is revolutionizing soda for the next generation. Founded by husband-and-wife duo Stephen and Allison EllsworthPoppi, based in Austin, TXcombines fruit juice and prebiotics to create a deliciously refreshing and mouthwatering soda with 5 grams of sugar and 25 calories. What originally started as a home-brewed concoction quickly became a farmers' market favorite, became a Shark Tank investment, and is now available at major retailers nationwide. Poppi's branded approach, cultural cachet, and rapid growth have nurtured an incredibly loyal fan base, including celebrity fans likeHailey Bieber,Kylie Jenner, Billie Eilish,Russell Westbrook,Jennifer Lopez,Olivia Munn, and many more. Poppi is available in 14 delicious flavors: strawberry-lemon, raspberry-rose, orange,ginger-lime, watermelon, cherry-limeade, grape, wild berries, classic cola, root beer,Doc Pop, lemon-lime, orange cream andcherry cola. For more information, visitdrinkpoppi.com, or follow @drinkpoppi onInstagramAndTikTok.

ABOUTPOSTMALONE:
A 9-time GRAMMY® Award-nominated diamond-certified phenomenon,the artist from Dallas, TXPost Malone regularly rewrites history, blurs boundaries, and sparks conversations that revolutionize the internet with every move. Emerging in 2015 with a genreless beer that inspired a movement, he delivered the diamond-selling “Congratulations” [feat. Quavo], scored two consecutive No. 1 debuts on theBillboardTop 200, has received countless multi-platinum certifications worldwide and has shattered record after record with his Hot 100-topping hits. As the writer or co-writer of all his songs, Post Malone is one of the literary geniuses of our generation.

More recently,Postreleased his first country album,F-1 Trillionwhich landed at number one on the Billboard 200 chart. Before the album,Postreleased “Guy For That” withLuke Combs, “Pour Me A Drink” withBlake Sheltonand the mega-smash “I Had Some Help” withMorgan WallenUpon its release, "I Had Some Help" reached number one on theBillboardHot 100, totaling“Highest weekly sales and streams since 2020”and remained at the top for six consecutive weeks. This fall,Postwill begin itsF-1 Trillion Tour.

In 2023, he released his fifth albumAUSTIN. In the same year, he obtained aGRAMMY® Award nomination for “Best Pop Duo/Group Performance”for "I Like You (A Happier Song)" [with Doja Cat], marking her tenth career nomination in six years. In 2022,Postreleased his fourth album,Twelve Carat Toothache, which marked his fourth consecutive induction into the Top 5 of the Top 200. He even earned"the highest-certified single in RIAA history"with "Sunflower (Spider-Man: Into The Spider-Verse) » [feat. Swae Lee] reaching 20 times platinum, or double diamond, at theUNITED STATESThis makes it the first song to achieve this status, landing the biggest single of its generation.

In 2019, his third full-length album,Hollywood'sBleedingreached platinum status and eventually became triple platinum. It reigned at number one on theBillboardTop 200 for four weeks.Hollywood'sBleedingfollowed the immense success of the triple platinumbeerbongs & bentleys, which also landed in first place a year earlier. French In the wake ofbeerbongs & bentleys,Postshattered a record that had stood for 54 years. He had nine songs in the Top 20 of the Hot 100, landing"most songs in the Top 20 of the Hot 100 of all time".»Additionally, he also broke the record for most simultaneous Top 40 hits on the Hot 100 with 14.

The Post catalogincludes the GRAMMY® Award-nominated tracks “rockstar”[feat. 21Savage”(Diamond)“Sunflower”[feat. 21Savage”(Diamond)“Sunflower”Spider-Man: Into The Spider-Verse) » [feat. Swae Lee] (2x Diamond), “I Fall Apart” (Diamond), “Psycho”[feat[feat Ty Dolla$ign](Diamond), "White Iverson" (Diamond), "Better Now" (Diamond), and many more. It all started with his quintuple-platinum debut albumStoney, released in 2016. With records to his name that will likely never be surpassed and a generation of artists and audiences around the world under his spell, Post Malone simply doesn't stop.

SOURCE poppi

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