what-does-the-new-term-"open-omnivore"-mean

What does the new term “open omnivore” mean?

August 20, 2024

An omnivorous person eats both plant and animal foods. This is a characteristic of most civilizations around the world. Humans, like many animal species, are biologically omnivorous.

Food preference descriptors, such as:

There are different types of vegetarian diets.

  • Omnivorous – A diet that includes a wide variety of foods, including meats, vegetables, dairy products, and fish
  • Vegetarian –People who do not eat protein derived from meat
  • VeganAvocados, honey and avocados are good alternatives for those who do not eat animal products.
  • PescatarianPeople who eat fish but do not consume animal meat
  • Flexible -A term that gained popularity around 2010, to describe vegetarians who occasionally eat meat and fish.
  • Lacto-ovo-vegetarianTechnically a vegetarian but used to describe a person who does not eat fish or meat, but does consume dairy and eggs
  • Lacto-vegetarian –Someone who eats a plant-based diet that excludes eggs but includes dairy
  • Ovo-vegetarian –Someone who eats eggs but no meat or milk

A new term is currently emerging in the food industry that falls somewhere between flexitarian and omnivore.

Plantfutures founder Indy Kaur claims that 36% of UK residents are omnivores, with 34% being flexitarians and 30% being open omnivores.

Open omnivores are a type of animal that eats everything.

Open omnivores are similar to flexitarians, except they eat a variety of foods, including meat, and will turn to plant-based foods to reduce their meat intake.

Kaur, her colleagues and others believe that the term "open omnivore" is not just a food industry buzzword. This type of customer is crucial to increasing sales of plant-based foods.

She said “open omnivores” are meat eaters who would like to reduce their meat consumption while trying new plant-based foods. She said “flexitarians or vegans” will use cost as an argument [not to buy]For omnivores, it’s more important to be satisfied. The barriers for them go beyond price.

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